Every year, men and women across Canada wear a small patch of moose hide over their hearts to represent their commitment to ending violence against women and children; you can play a significant role!
Moose Hide Campaign Day found its start in 2011 following a moose hunt along the infamous Highway of Tears in B.C., which is heavily associated with countless missing and murdered Indigenous women. Co-founder Paul Lacerte watched as his daughter and co-founder, Raven, skinned the moose they had successfully hunted. He thought about the significance of where they were hunting and what he would do to protect his daughter from a life of violence.
On this day, Canadian men and women don a small square of moose hide on their shirt, and fast from sun-up to sun-down (a fasting guide is available
here), to signify a commitment to honour, respect, and protect the women and children in their lives and speak out against gender-based and domestic violence. Since 2011, annual gatherings and ceremonial fasts have taken place and close to two million squares of moose hide have been distributed in over 1,000 participating communities, schools, and organizations.
We encourage you to join our Black Diamond Group men and women in recognizing Moose Hide Campaign Day as we continue to take positive and concrete steps forward in standing up and speaking out against violence toward women and children.
This year, the fight to end violence against women and children is vital, as the domestic violence rate has increased significantly since the start of the COVID-19 pandemic.
COVID-19 has taken the Moose Hide Campaign online in 2021, featuring a livestream and several workshops. Register
here! You can also donate to the Moose Hide Campaign,
here.
For more information on the campaign, visit
https://moosehidecampaign.ca/